Web
React
Builds interactive screens in the browser, such as dashboards, admin panels and portals, that respond instantly as your team works.
Used for
- Web apps
- Admin panels
- Dashboards
- Customer portals
Product design
UI/UX design for apps and web products
Research-backed product design, testable prototypes and design systems engineers can build from without guesswork.
At a glance
The short version
What it is
Product design for web and mobile apps: research, user flows, wireframes, prototypes and design systems that engineers can build from.
- What we build
- How it works
- Designers and your team
- UX designer
- UI designer
- Target users
- 2 more
- Runs on
- Website
- Web app
- PWA
- Android
- iOS
- Admin
- Who it's for
- Cost depends on
- Number of user roles
- Research depth
- Platforms and breakpoints
Flutter and the related logo are trademarks of Google LLC. We are not endorsed by or affiliated with Google LLC.
How to start
Tell us what you need in your own words. You talk to the developers who would build it and get a written, line-item estimate.
Get a project estimateDesign that holds up once engineering starts
A polished mock-up that ignores loading states, empty states, error messages and slow networks turns into compromises once development begins. We design those states from the start, and our engineers review flows before a screen is final.
Each engagement begins with the problem: who uses the product, what they need to get done and where they struggle today. We move quickly to low-fidelity flows, test them with real users where possible, and only then invest in visual design. The result is a clickable prototype and a component library that keeps colour, type and spacing consistent as the product grows.
Design services we offer
UX research
Interviews, analytics review and competitor walkthroughs that turn assumptions into testable questions.
Information architecture and flows
Navigation, task flows and edge cases mapped before any visual design.
Wireframes and prototypes
Low-fidelity wireframes for quick decisions, then interactive Figma prototypes for testing and sign-off.
Visual UI design
Typography, colour, iconography and motion for apps, web apps, admin panels and marketing sites.
Design systems
Tokens, components and usage guidelines mirrored in code, so web and mobile stay consistent.
Usability testing
Moderated sessions with target users, including in regional languages, with findings ranked by severity.
UX audits
Heuristic and accessibility reviews of an existing product with a prioritised list of fixes.
How our design process helps delivery
Problems caught early
Issues found in a prototype cost less to fix than issues found in production code.
Accessible by default
Contrast, touch targets, focus order and screen-reader labels designed to WCAG 2.2 AA.
Multilingual layouts
Screens checked with Hindi and other Indian-language strings, which often need more space than English.
Developer-ready handoff
Specs, tokens, component states and interaction notes in Figma, with designers available during the build.
Decisions on record
Research notes and design rationale documented for the teams that come later.
Solutions
Products that depend on strong UX
Android and iOS shopping apps with quick browsing, UPI checkout and push notifications, sharing one backend with your website.
Multi-vendor marketplaces with seller onboarding, commission rules, split payouts, per-seller invoicing and catalogue moderation.
Secure fintech apps and back offices for payments, lending, investments and insurance, integrated with licensed banking, KYC and data partners.
Patient and care-team apps for health records, chronic care programmes, lab bookings, wellness and follow-ups, designed with consent and privacy first.
Course platforms with protected video, live classes, assessments, certificates and payments, designed for multilingual content and learners on low bandwidth.
Custom CRM software that captures leads from every channel, keeps follow-ups on schedule and shows managers a live pipeline.
Multi-tenant SaaS products with AI at their core, built with tenant isolation, usage metering, model routing, evaluation and subscription billing.
How it works
How an idea becomes screens your developers can build
Each step catches a different kind of problem while it is still cheap to fix, long before code is written.
- Designers and your team
Step 1: Research with real users
We talk to the people who will use the product, review analytics and competitors, and write down what they need and where they get stuck today.
- UX designer
Step 2: Map the journey and wireframe it
Plain black-and-white screens show the order of steps and what goes on each screen, so the structure is agreed while changes are still quick.
- UI designer
Step 3: Build a clickable prototype
Realistic screens in Figma that you can tap through on a phone, so the product can be tried before anything is built.
- Target users
Step 4: Test with users and fix
A small group of target users try key tasks while we watch; confusing steps are redesigned and tested again.
- Designers and developers
Step 5: Hand over to developers
Final screens, components, spacing, colours and every state, including loading, empty and error, are documented so developers build exactly what was tested.
- Design QA
Step 6: Check the built product
Designers review the real app on phones and desktops and flag anything that drifted from the design before release.
Platforms
Screens we design for
Websites, web apps, installable web apps, apps for Android and iPhone, and admin dashboards, each with its own layout conventions.
- Web
Website
Marketing and content websites: fast, search-friendly pages with a CMS your team can update without a developer.
- Web
Web application
Browser-based applications with logins, roles and workflows, such as customer portals, SaaS products and internal tools.
- Web
Progressive web app
Installable web apps with offline support and notifications, useful when an app-store listing isn't essential or phones have little storage.
- Mobile
Android app
Apps for Android phones and tablets, tested on budget and mid-range devices and published on Google Play or privately.
- Mobile
iOS app
Apps for iPhone and iPad, built to Apple's guidelines and released through TestFlight and the App Store.
- Back office
Admin dashboard
Back-office panels for operations, support and finance teams: orders, users, content, reports and permissions.
Technology
Where our designs get built, and why it matters
We design with React, Next.js, Flutter and React Native in mind, so every component in Figma has a practical, matching version in code.
Web
Next.js
A modern web technology for fast, search-friendly websites, online stores and web applications that load quickly on mobile.
Used for
- Business websites
- Online stores
- Web apps
- Customer portals
Mobile
Flutter
Build Android and iOS apps from one shared codebase, so you launch on both platforms faster with a consistent experience.
Used for
- Mobile apps
- Delivery apps
- E-commerce apps
- Booking apps
Mobile
React Native
Build Android and iOS apps in the same language as a React website, so one team can share code and skills across web and mobile.
Used for
- Mobile apps
- Shopping apps
- Staff and field apps
- Mobile apps for SaaS
Flutter and the related logo are trademarks of Google LLC. We are not endorsed by or affiliated with Google LLC.
Plain-English glossary
Design terms, in plain English
- UX (user experience)
- How easily someone gets a task done in your product, from finding the right button to recovering from a mistake. Good UX shows up as fewer drop-offs and fewer support calls.
- UI (user interface)
- What the product looks like: layout, colours, type, icons and buttons. A consistent interface builds trust and makes the product feel dependable.
- Wireframe
- A plain sketch of a screen that shows what goes where, without colours or images. It lets everyone agree on structure while changes cost minutes, not days.
- Prototype
- A clickable set of screens that behaves like the real product, used to test ideas with users and get internal sign-off before development starts.
- Design system
- A shared library of colours, fonts, buttons and components, with rules for using them. It keeps new screens consistent and speeds up both design and development.
- Usability testing
- Watching real users attempt tasks in a prototype or product and noting where they hesitate or fail. It uncovers problems that internal reviews tend to miss.
Product preview
A clean user journey, screen by screen
Illustrative screens from a diagnostic lab’s home test booking journey, from first launch to confirmation, plus the developer handoff.
Onboarding. Onboarding asks only for what is needed to start (language, mobile number and city) and fills in the OTP automatically where the phone allows. 
Profile. Saving family members and addresses once makes repeat bookings take seconds, which matters most when booking for older relatives. 
Booking. Slot choice explains itself: fasting tests are steered to early slots, full slots are clearly marked and the button says exactly what will happen. 
Confirmation. The confirmation screen says what happens next and when, which reduces anxious calls and missed appointments. 
Developer handoff in Figma. Developers receive every component with its states, sizes and accessibility notes, so the built app matches the design users tested.
Illustrative preview
Sample screens: names, prices and figures are examples, not client data.
Work
Illustrative design work
E-commerce & marketplaces
Illustrative sampleMulti-vendor fashion marketplace
An illustrative marketplace where independent fashion labels sell through one storefront, with vendor onboarding, commission rules, multi-pickup shipping, returns and scheduled payouts.
- E-commerce
- Marketplace web platform
Runs on
- Website
- Web app
- Admin
Built with
- Next.js
- NestJS
- PostgreSQL
- Redis
- AWS
- +1 more
Healthcare software
Illustrative sampleClinic booking & telemedicine app
An illustrative patient app, doctor app and clinic admin for in-person and video consultations, with digital prescriptions and consent-based record access.
- Clinics
- Patient + doctor apps
Runs on
- Android
- iOS
- Cross-platform
- Admin
Built with
- Flutter
- NestJS
- PostgreSQL
- AWS
- Firebase
- +1 more
Business software
Illustrative sampleFleet & dispatch management SaaS
An illustrative SaaS for businesses running their own vehicles: live dispatch on a map, driver proof of delivery and per-trip billing for each customer.
- Transportation
- SaaS
Runs on
- Web app
- Android
- iOS
- Cross-platform
Built with
- React
- React Native
- Node.js
- PostgreSQL
- Redis
- +1 more
Industries
Sectors we design for
Cost drivers
What sets the scope of design work
Number of user roles
Each role, whether customer, vendor, staff or admin, brings its own flows and screens.
Research depth
Recruiting and interviewing users across cities or languages takes longer than stakeholder workshops alone.
Platforms and breakpoints
Designing for Android, iOS, tablet and desktop multiplies the screen count.
Design system scope
A documented component library is a larger upfront piece of work that speeds up later features.
Languages supported
Each additional language and script needs layout checks and sometimes different font choices.
Estimates are written from your scope, with the effort and assumptions behind each line item.
How pricing worksProcess
How a design engagement runs
Discovery
Interviews, analytics and a review of your product or competitors to define users, goals and constraints.
You getResearch summary
Flows and wireframes
User journeys and low-fidelity screens for every key task, including errors and empty states.
You getWireframe set
Prototype and test
A clickable prototype tested with a small group of target users in each round, then revised.
You getUsability findings
Visual design
High-fidelity screens for mobile and desktop breakpoints, with light and dark themes where needed.
You getFinal UI screens
Design system
Tokens and components built in Figma and matched in code by our front-end engineers.
You getComponent library
Design QA
Designers review builds on real devices and log visual and interaction issues before release.
You getDesign QA report
FAQ
Frequently asked questions
Can you redesign our app without rebuilding it from scratch?
Usually, yes. We start with a UX audit and analytics review to find the screens causing the most drop-offs or support tickets, then redesign those first. If the codebase is reasonably structured, new designs can be rolled out screen by screen, often behind feature flags. A shared design system introduced early keeps new and old screens from looking mismatched during the transition.
Do you design in Figma, and will we own the files?
Yes to both. We work in Figma, ideally inside your organisation's Figma account so files, libraries and version history stay with you from day one. At handoff you receive the design files, component library, prototypes and any research notes. Fonts, icons and photos are chosen with licences that cover commercial use, and we list them so there are no surprises later.
How do you design for users in smaller cities or with limited digital experience?
We keep flows short, use plain words in the user's language, show prices and delivery charges early, and prefer familiar patterns such as OTP login and UPI. Icons carry text labels, touch targets are generous, and screens are tested on entry-level phones. Where possible we run usability sessions with target users in their own language rather than relying on assumptions made in a metro office.
Can we hire you only for design and use our own developers?
Yes. Design-only engagements include developer-ready handoff: annotated screens, component specs, design tokens, interaction notes and edge states. We can join your team's sprint reviews during the build to answer questions and run design QA on staging. If your developers work in React, Flutter or React Native, we can also supply coded components that match the Figma library.
Next step
Want to test an idea before building it?
Share your product brief or current app. We will propose a design scope, from a quick UX audit to a full prototype and design system.