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AI search and knowledge systems

AI search that finds the right passage, then answers from it

Search and question-answering over your documents, tickets and product data, with hybrid retrieval, citations and permission-aware results.

AI search & knowledge systems screens: knowledge search in a browser, store search on a phone and a sources card
Illustrative previewAn assistant answering from your own documents, with its sources and a person reviewing the hard cases.

At a glance

The short version

What you get
  • Internal knowledge search
  • Product and site search
  • Ingestion and indexing
  • Evaluation
How it works
  1. Drives, wikis and helpdesk
  2. Indexing service
  3. Staff member or customer
  4. Hybrid search
  5. 2 more
Runs on
  • Web app
  • Website
  • Admin
Cost depends on
  • Sources and connectors
  • Document condition
  • Permission complexity
and 1 more factor

How to start

Tell us what you need in your own words. You talk to the developers who would build it and get a written, line-item estimate.

Get a project estimate

Retrieval quality decides answer quality

Most retrieval-augmented generation projects succeed or fail before the language model sees anything. If search returns the wrong paragraphs, the answer will be wrong however capable the model is.

So most of our effort goes into retrieval: parsing PDFs, scans and slides without losing tables; splitting documents along their real structure; combining BM25 keyword search with vector search so exact codes and paraphrased questions both work; re-ranking the top results; and filtering by product line, region or effective date. A relevance threshold decides when the system should say it found nothing.

Challenges

Knowledge problems we are asked to fix

  1. Documents are spread across tools

    Policies in SharePoint, SOPs in Google Drive, answers buried in old tickets and email.

  2. Keyword search misses paraphrases

    Searching “refund delay” does not find the article titled “settlement timelines”.

  3. Outdated versions surface first

    Old circulars and superseded SOPs rank alongside current ones.

  4. Product search fails on real queries

    Shoppers type “chawal 5kg”, misspell brands or describe what they want instead of naming it.

What is included

Search products we build

  • Platform: Web app, Teams or Slack

    Internal knowledge search

    • One search box across drives, wikis and helpdesk
    • Cited answers linking to the exact page or paragraph
    • Filters by department, document type and date
  • Platform: Website and app

    Product and site search

    • Typo tolerance, synonyms and Hindi–English transliteration
    • Semantic matching for descriptive queries
    • Facets for price, brand, size and delivery availability
    • Zero-result query reports for merchandisers
  • Platform: Backend services

    Ingestion and indexing

    • Connectors with incremental sync and deletions
    • OCR for scans and table-aware parsing
    • Versioning so superseded documents drop out
  • Platform: Admin dashboard

    Evaluation

    • Test set of real queries with expected documents
    • Relevance metrics tracked across releases

How it works

How a question finds the right passage and a cited answer

Most of the quality comes from the first four steps, long before a language model writes anything.

  1. Drives, wikis and helpdesk

    Step 1: Documents are collected

    Connectors copy files, pages and resolved tickets together with their permissions, and pick up changes and deletions on a schedule.

  2. Indexing service

    Step 2: Files are split and indexed

    PDFs, scans and slides are parsed with tables intact, cut into sections along headings and stored for both keyword and meaning-based search.

  3. Staff member or customer

    Step 3: Someone asks a question

    Queries can be exact codes such as “SOP-QA-114”, loose descriptions, or Hindi and Hinglish typed in Roman script.

  4. Hybrid search

    Step 4: Search finds and ranks passages

    Keyword and semantic results are merged, filtered by what this person may open and by effective date, then re-ranked.

  5. Language model

    Step 5: An answer is written with citations

    The model answers only from the top passages and links each point to its page. If search turns up nothing relevant, the answer says so plainly.

  6. Admin dashboard

    Step 6: Feedback improves results

    Low ratings, zero-result queries and the test set show where documents are missing or ranking needs tuning.

Then it starts again at step 1: Documents are collected

Integrations

Sources and search infrastructure

  • Documents

    • Google Drive and SharePoint

      Files and folder permissions synced via their APIs.

  • Wikis

    • Confluence and Notion

      Pages, attachments and space-level access.

  • Tickets

    • Freshdesk, Zendesk, Zoho Desk

      Resolved tickets and help articles as knowledge.

  • Vector store

    • PostgreSQL with pgvector

      One database for moderate volumes.

  • Search engine

    • OpenSearch or Elasticsearch

      Hybrid keyword and vector search with facets at scale.

  • Site search

    • Typesense or Meilisearch

      Fast, typo-tolerant storefront search.

  • Relevance

    • Embedding and re-ranking models

      Hosted or open-source, including multilingual models.

Privacy & security

Permission-aware by design

  • Access rules enforced at query time

    Results are filtered by permissions synced from the source before anything reaches the model.

  • Deletions propagate

    Deleted files and revoked access leave the index on the next sync, at an interval you choose.

  • Sensitive collections isolated

    HR, legal and finance content can sit in separate indexes with stricter access.

  • Query logs handled carefully

    Search logs can hold personal data, so they are access-controlled and time-limited.

Technology

Technology behind search and cited answers, and why it matters

Python parses and indexes documents, PostgreSQL with pgvector stores meaning-based search data, Next.js powers the search screens, and language models write answers only from what search returns.

  • Backend

    Python

    A programming language for AI features, data processing and automation: the engine behind document reading, reports and smart search.

    Used for

    • AI features
    • Document reading
    • Reports and analytics
    • Task automation
  • Adds AI features such as chat assistants, document summaries and smart search to your product, built on OpenAI models with human review.

    Used for

    • AI chatbots
    • Document summaries
    • Smart search
    • Drafting replies
  • Connects your product to AI language models from several providers, so each task uses a suitable model and you can switch later.

    Used for

    • AI assistants
    • Answers from documents
    • Workflow automation
    • Ticket triage
  • A reliable database for the records your business runs on: orders, payments, bookings and stock, kept accurate and easy to report on.

    Used for

    • Orders and customers
    • Payments and ledgers
    • Stock and inventory
    • Bookings
  • Backend

    Node.js

    Runs the server side of apps: fast, scalable back ends that power your app, website and integrations.

    Used for

    • App back ends
    • Live order tracking
    • Chat and notifications
    • Payment processing
  • A modern web technology for fast, search-friendly websites, online stores and web applications that load quickly on mobile.

    Used for

    • Business websites
    • Online stores
    • Web apps
    • Customer portals
  • Cloud & DevOps

    Docker

    Packages your software so it runs the same way on every laptop and server, which makes releases predictable and moving hosts easier.

    Used for

    • Reliable releases
    • Same setup everywhere
    • Faster onboarding
    • Easy scaling
  • Cloud & DevOps

    AWS

    Cloud hosting for your app, website and data, with data centres in India and room to grow when traffic rises.

    Used for

    • App hosting
    • File and photo storage
    • Backups
    • Busy sale days

Plain-English glossary

Search terms, in plain English

Keyword search (BM25)
The classic method that matches the exact words in a query, giving rarer words more weight. It is excellent for codes, names and part numbers, and weak when people describe something in different words.
Semantic search
Search by meaning rather than exact words, so “refund delay” can find a page titled “settlement timelines”. It compares numeric fingerprints, called embeddings, of the question and each passage.
Hybrid search
Running keyword and semantic search together and merging the results. It is why one search box can find “SOP-QA-114” exactly and also answer a loosely worded question.
Chunking
Cutting long documents into sections, ideally along headings, clauses or table boundaries, before indexing. Good chunks keep related context together, which directly affects whether answers come out right.
Vector database
A store built to search those numeric fingerprints quickly. PostgreSQL with the pgvector extension is often enough; dedicated engines help at very large scale.

Product preview

What searching your knowledge looks like

Illustrative screens, using an internal policy search and a storefront search as examples.

  • AI & systems knowledge search chat in a web browser, with a question and a reply
    Knowledge search. Staff get a short answer with numbered citations; each citation opens the exact page, and the answer shows how current its source is.
  • AI & systems knowledge search results for cold storage temperature in a web browser, with 4 entries
    Knowledge search. Results mix exact and meaning-based matches, show which system each came from, mark superseded versions and hide what the person may not open.
  • AI & knowledge systems store search catalogue on a phone, showing results for chawal 5kg with prices
    Store search. Shoppers who type local words, misspell brands or describe what they want still find the right products, with filters for size and delivery.
  • AI search & knowledge systems admin dashboard in a web browser, with key figures and a chart
    Admin dashboard. Zero-result queries, low-rated answers and test-set scores show which documents are missing and whether a ranking change actually helped.
Illustrative preview

Sample screens: names, prices and figures are examples, not client data.

Services

Services behind search projects

  • AI app development

    AI features and AI-first apps built on model APIs, retrieval over your own data, workflow automation or custom ML, with evaluation and human review.

  • Web application development

    Browser-based products, customer portals, dashboards and internal tools, built on clean data models with secure roles and integrations.

  • API development

    Secure, documented REST and GraphQL APIs, plus integrations that connect your apps to payment, logistics, GST, messaging and business systems.

  • Custom software development

    Software shaped around how your business runs, from approvals and inventory to billing and reports, replacing spreadsheets and disconnected tools.

  • E-commerce development

    Online stores, shopping apps and B2B ordering portals on Shopify, WooCommerce or custom stacks, wired to Indian payments, couriers and GST invoicing.

Work

Sample projects

Illustrative projects that show how we plan and build this kind of product. They are samples, not client work.

  • AI solutions

    Illustrative sample

    AI customer support assistant for a D2C brand

    An illustrative AI assistant that answers order, return and product questions from a D2C brand's own policies and order data, with sources and a human hand-off.

    • E-commerce
    • AI assistant

    Runs on

    • Website
    • Admin

    Built with

    • Next.js
    • Python
    • OpenAI APIs
    • LLM integrations
    • PostgreSQL
    • +1 more

FAQ

Frequently asked questions

Do we need a separate vector database?

Not necessarily. PostgreSQL with the pgvector extension handles many knowledge bases comfortably and keeps your stack simple. OpenSearch or Elasticsearch make sense when you need strong keyword search, facets and vectors together at larger scale. Dedicated vector databases such as Qdrant suit very large, vector-heavy workloads. We choose on document volume, query load, filtering needs and what your team can operate.

Can people search in Hindi and find English documents?

Yes, with multilingual embedding models, which place questions and passages with similar meaning close together across languages. Quality depends on the language and how technical the vocabulary is, so we test with real questions from your users, including Hinglish in Roman script. Where needed, we translate the query as an extra retrieval step, and the answer can be written back in the user’s language with citations to the originals.

How do you keep answers current when documents change?

Connectors sync on a schedule or through webhooks, re-index only changed files and remove deleted ones. Each document carries an effective date and version, so superseded circulars or SOPs are excluded or ranked lower, and answers show the date of the source they cite. For fast-changing facts such as prices or stock, we query the live system instead of relying on indexed documents.

How is a knowledge system different from an AI chatbot?

A chatbot is a conversational front end, usually customer-facing, handling dialogue, hand-offs and actions. A knowledge system is the retrieval layer underneath: indexing, permissions, ranking and cited answers. Internal teams often use it directly as a search tool. Many chatbots sit on top of one, and getting retrieval right first makes any later chatbot, assistant or workflow more reliable.

Next step

Bring fifty real questions

Give us questions people ask and the documents that answer them. We will run a small retrieval test and show the hit rate.

Or reach us directly

Mon–Sat, 10:00–19:00 IST